Shampoo & Conditioner Guide

In the world of hair care, nothing is truly one size fits all! Whether you have fine thin hair or thick coarse hair everyone needs something different when it comes to hair products - even shampoo + conditioner.  

The shampoo + conditioner you choose to use can make a big difference when it comes to the health and style of your hair! Think of them as the undergarments of hair care products. They lay the foundation for your look. The same should go for your shampoo and conditioner. You need to find the perfect fit for you!  

At Pure, we use Davines Hair Products. From their environmental integrity to their drive to make products that WORK, we just can't get enough of these amazing products. Each product has been created with intention to do EXACTLY what it says it is going to do! This comes in part from the use of natural ingredients that work to fix the problems of your hair. These products will honestly and actually change your hair for the better! 

Keep in mind a few things when using these shampoos & conditioners.

THE CONDITIONER

contains far less water than other conditioners which means they are more concentrated - less is more when using them! The travel size and 250ml come in a tub so you can scoop out what you need, while the Liters come with a convenient pump.

THE SHAMPOO

is sulfate free so you will notice less of that suds feeling when using it. The removal of these sulfates helps this product to be far safer for your mane. But, if you love that lather we recommend shampooing twice to get those extra bumbles.

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FIND THE PERFECT SHAMPOO + CONDITIONER FOR YOU…

Melu products are PERFECT for those with long hair! It is a moisturizing shampoo that works to protect the hair against breakage! Breakage is when your hair literally breaks off towards the ends and is caused by dryness and poor hair nourishment. This is a HUGE problem for length retention. Often, people will come to us with the hopes of growing their hair out, but can just never seem to keep any length. Most often they are experiencing breakage on their ends and are in desperate need of some Melu in their life! After continual use of this product you will see greater length retention, softer hair, and stronger hair strands!  

Love Smooth products are the ideal match for those with frizzy and unruly hair. It works to tame those crazy fly aways and leave you with glossy and sleek hair! Frizzy hair is mostly caused by dry strands of hair or hair that naturally has a rough cuticle (the outer layers of the hair shaft). The Love Smooth products add moisture back into the hair and smooths down the cuticle which gives you that sleek, tame look you've been looking for!

Love Curl products are specifically formulated for those of you with naturally curly hair! They are there to help guide and build the waves and curls without weighing them down or frizzing them out! It provides moisture to the hair while sticking true to your hairs natural texture! It is so hard to find a great product for curly hair. We are sure this one has got everything you need!

Dede is that delicate group of products you never knew you always needed! If you've got fine hair that never seems to do much of anything at all, then this is the group for you! Dede products are super light weight so they won't weigh your hair down! In fact, it is light enough and gentle enough for daily use for all hair types so if you love to wash your hair everyday this is great for you!   

Nounou products are great for those of us with damaged hair! Whether it be from over coloring, or a poor hair care regimen, damaged hair is super common! Some common signs of damaged hair include frizziness, dryness, and dullness. Nounou is going to delicately clean your hair while also giving it the nourishment it so desperately needs!  This will leave your hair looking smooth, silky, and vibrant.

Hello HYDRATION! Momo products are a life saver for dehydrated hair! It is a light weight gel shampoo that is PACKED full of moisture and cleansing power. The conditioner then helps to further hydrate and smooth out the dry hair! It is made with melon extract rich in essential vitamins that work to keep your hair healthy far longer.  

Minu is great for colored hair! It helps with hair health and adds to the longevity of your hair color! If you enjoy vibrancy in your hair color and find that your hair is prone to fading, Minu shampoo and conditioners number one focus is to minimize the effects of fading. While continuing to nourish the cuticle and hair shaft, it allows the hair color to remain vibrant shiny.

The Solu products are extremely clarifying and deep cleansing. They are great for removing impurities in a safe way. Unlike other lines the Solu line does NOT have a conditioner - instead it has a sea salt cleanser. This rough exfoliant is great for deep cleaning the scalp and really ridding the scalp and hair of oil, dirt, and build up. If you feel like your hair never gets really clean - Solu is for you!

The Volu line is just what it sounds like - all about VOLUME! This line only comes with a shampoo that gives life and lift to limp fine hair. If you feel like your hair could use more volume this shampoo is for you.

 Oi is one of our most POPULAR product sets in the salon! It is great for most hair types and it can resolve most hair issues. This product line strengthens your hair and protects against the effects of aging and environmental damages. It leaves your hair vibrantly shiny and absolutely silky soft! One thing to keep in mind when reaching for the oi conditioner is its weight. Because it is so creamy it can be heavy on some hair types (so use it lightly).

The Heart of Glass products are some of the newest shampoo + conditioner options we have but WOW are they amazing. These products are great for anyone with blonde or lightened hair of any kind. It helps maintain and eliminate natural blondes or colored blondes. It keeps cool blondes from turning warm and warm blondes from turning warmer.

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Interested in ordering some shampoo + conditioner? Fill out the form below to get your perfect match! And don’t forget - our LITER SALE runs July 6th through sell out. You’ll receive $20 OFF your perfect shampoo + conditioner LITERS!